Highlights include Anita Chinwendu Opara's collaboration initiative for female podcasters and authors, David Egorp's insights on the Content Authenticity Initiative, Star Network Podcast's focus on women in business, Layefa Giyale's exploration of storytelling psychology, and George the Poet's innovative approach to podcasting. Also, Spotify reveals Joe Rogan's vast following, The New York Times' 'The Daily' continues to captivate audiences, Sara Evans debuts her podcast alongside new music, and Chris Stone outlines a blueprint for podcast team success. Tips from Lisa Laporte and Headliner offer support for podcasts, while new tools like Jamit Studios' Virtual Studio and PodMatch's warning feature against charging for interviews are introduced. RedCircle's OpenRAP streamlines podcast advertising and the Podverb of the Week reflects on the unique impact of podcasts. Welcome To The Podverse, a vast expanse of audio creativity and storytelling, where voices from all corners of the world converge to share narratives, insights, and experiences.
News
Anita Chinwendu Opara, a Podcast Scriptwriter and Research Professional at Nkem Creatives, has launched a collaboration initiative for female podcasters and authors. She emphasizes the mutual benefits, with authors reaching more listeners and podcasters improving their content. Read more → here
Digital designer and podcast manager, David Egorp talks about the Content Authenticity Initiative (C2PA), which verifies where media comes from to fight content theft and spot AI-made art. He wonders why people pay extra for podcast tags and wants everyone to have access to metadata. Read more → here
Star Network Podcast celebrates women in business. In honour of International Women’s Day, they're spotlighting leading women all March. Teaming up with BellaNaija, they're discussing topics like PR in Africa, featuring companies like Redrick PR and Herconomy. Hosted by Zephia Ovia-Ikem, the series aims to inspire listeners. Read more → here
Dive into Layefa Giyale's latest "Narrative Nook" episode as he uncovers the fascinating psychology of storytelling. Discover why stories grip us from ancient times to today. Read more → here
Simmi Areff, Co-Founder of All Ears FM and Head of Podcasts at Arena Holdings, recently shared details about his entry into podcasting. Following initial setbacks with radio station managers, Areff took matters into his own hands, producing his own audio content. Read more → here
George the Poet is pushing the boundaries of audio storytelling with his unique approach to podcasting. Transitioning from music to poetry during his university years, George now produces immersive podcast episodes that blend music, poetry, and meticulously researched content. Read more → here
Spotify's latest feature unveils the immense following of Joe Rogan's podcast, "The Joe Rogan Experience," boasting 14.5 million followers, according to Ashley Carman's report. This revelation contrasts Rogan's presence across Spotify, YouTube, and Instagram. Read more → here
The New York Times' podcast 'The Daily' has revolutionized journalism, offering compelling storytelling and investigative reporting. Directed by Paula Szuchman, it provides an inside look at news processes. Expanding its portfolio with shows like 'The Run-Up,' The Times continues to captivate audiences while upholding journalistic integrity. Read more → here
Country artist Sara Evans debuts her podcast, "Diving in Deep with Sara Evans," offering listeners insights into her life and guests' stories. This coincides with the release of her latest single, "Pride," and the announcement of her upcoming album, "Unbroke," set to drop on June 7th. Sponsored by Melody Place Records, Evans' podcast promises an intimate look into her world. Read more → here
Chris Stone, Executive Producer at New Statesman, reveals the blueprint for a successful podcast team in 2024. Highlighting five essential roles, Stone emphasizes the critical balance between content creation, marketing, and monetization. Read more → here
Tips
Lisa Laporte, CEO of TWiT.tv, shares five ways to help your favourite podcasts. She suggests subscribing and engaging with content, supporting sponsors, joining clubs or contributing financially, sharing episodes on social media, and telling friends. Read more → here
The latest newsletter from Headliner talks about collaboration as a key strategy for podcasters to grow their audience. It highlights benefits like guest appearances and joint events. Using Light Em Up podcast as an example, Headliner shows how collaboration can help in promoting podcasts. Read more → here
Tools
Jamit Studios has launched Virtual Studio (Beta), a new tool for recording audio and video remotely. This allows creators to make high-quality content from anywhere, without needing a traditional studio setup. Read more → here
PodMatch has launched a new feature to tackle the emerging trend of charging for podcast interviews. Users will now receive warnings when messaging individuals known for charging. Read more → here
RedCircle's new tool, OpenRAP, streamlines podcast advertising. It automates tasks like negotiating and measuring ads, generating millions for podcasters. OpenRAP uses VAST for easy ad insertion. Read more → here
Podverb Of The Week
"Like a well-aimed arrow, a podcast can pierce through the noise and reach the heart of its listeners."